Wednesday, December 07, 2005

Sell our kids. Price? Coffee and a doughnut.

From the military's handbook for high school recruiters.

"Establishing rapport with school officials is a key step in maintaining access," says the introduction to the 10-page School Recruiting Program Handbook.

"Like a farmer who fails to guard the henhouse, we can easily lose our schools" without a winning plan, it says.

Among the strategies to heighten recruiter visibility and success: — "Deliver donuts and coffee for the faculty once a month." — Cozy up to the office staff.

"Have something to give them (pen, calendar, cup,donuts, etc.) and always remember secretary's week with a card or flowers." (Oooh, can't wait for next April 26th!)

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